A PRTech Company Providing Analytics, Insights, and Measurement Solutions for the Evolving PR Industry
The company serves Fortune 500 and fast growing technology companies seeking to understand PR’s true measurable impact on business objectives. AirPR’s unique approach to solving the PR measurement, accountability and attibuted ROI challenge, by applying “big data” and advanced analytics, has garnered media attention from CNBC, TechCrunch, Forbes, Mashable and more. AirPR’s Analyst (TM) product is the first-to-market measurement and insights solution built specifically to track the efficacy and ROI of PR. These metrics reveal what is driving engagement and moving the needle in terms of traffic, conversion, organic search, and revenue.
Facts & Stats
- MDV led the $4M Series A funding round, which will be used by AirPR to fuel its growth, innovation and transformation of the PR industry.
- AirPR sold its first product, AirPR Marketplace, to CHR Group in 2015 in order to fully focus on measuring the value of PR via its Analyst product.
- AirPR Marketplace was one of the fastest growing PR firms by revenue in its first year.
- AirPR works with leading consumer and B2B brands including Rackspace, Rocket Fuel, and others.