Coupa VP Tony Wessels to Speak at ProcureCon Indirect East

February 8, 2012

Wessels to Make Case for New "CSO" Title

ATLANTA, Feb 08, 2012 -- Coupa Software, the leading provider of innovative cloud spend optimization software that enables customers to reduce expenses and maximize profitability, will be at the 14th Annual ProcureCon Indirect East Conference, to be held from February 13-15, 2012, in Atlanta. Presented by Worldwide Business Research (WBR), the ProcureCon Indirect East Conference will cover all important aspects of modern indirect procurement.

Coupa Presentation

  • Topic: Moving procurement from the back office to the executive suite. The case for the chief spend officer. Are you qualified?
  • Session Date and Time: February 14, 2012 at 12:30 p.m. Eastern
  • Location: Hyatt Regency, Atlanta, 265 Peachtree Street, Atlanta, Georgia, 30303

Tony Wessels, VP of Marketing at Coupa, will be a speaker at the show, where he'll be covering all aspects of modern indirect procurement and making the case for the new "C" title, chief spend officer (CSO). As the growth of companies' topline revenues becomes more stubborn, reducing expenses to improve profitability is vital. In this new era, procurement must transform itself from an operational function to a strategic role that drives a direct positive impact on bottom-line profitability.

During this session, Wessels will teach session attendees how to transform themselves and their organizations from being operational to strategic and contributing to bottom line impact. Wessels will touch on how gaining end-user adoption will help companies to drive savings as well as discuss which key areas session attendees should address when creating a best-in-class, strategic organization.

About Coupa Software
Founded in 2006, Coupa Software is the leader in cloud-based spend optimization software. More than 200 customers in 40 countries use Coupa purchasing and procurement software to amplify their spend power and reduce spending costs up to 11 percent. Only Coupa provides a true cloud procurement application that enables customers to launch the solution rapidly and quickly realize significant savings. Learn more at: or call 650.931.3200. Read more at our company blog, the Coupa Cabana, or follow @Coupa on Twitter.